Omniture SiteCatalyst is the foundational product for the Omniture Online Business Optimization Platform. It provides you with actionable, real-time intelligence regarding your online strategies and marketing initiatives. It also helps you quickly identify the most profitable paths through your Web site, where visitors are dropping off, what’s driving critical success events, and how different segments of visitors interact with your Web site. SiteCatalyst provides: * Real-time data to make timely decisions * A quick snapshot of the key performance indicators (KPIs) for your online efforts in a reader-friendly dashboard * Automatic alerts anytime a KPI moves to a dangerous or impressive level * One place to measure, analyze and optimize all of your online and multi-channel initiatives